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People who hate to workout Identify three[3] needs for your subgroup Identify gym features that will meet those needs Translate those features into intrinsic benefits
- People who hate to workout
- Identify three[3]needsfor your subgroup
- Identify gymfeaturesthat will meet those needs
- Translate those features intointrinsic benefits
- "Add on" extrinsic benefits(hint:put your marketing hat on)for each feature
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