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Per Lorenzo's request, you also decide to see what effect a price increase might have on Lorenzo's this is for the combined special order plus

Per Lorenzo's request, you also decide to see what effect a price increase might have on Lorenzo's this is for the combined special order plus scenario option chosen for Lorenzo
position. You have noticed that Lorenzo's is one of the only poster shops in the area, and customers may
be willing to pay more, and a higher price may even signal higher quality. Though, there are no
guarantees that the market will accept the price increase. Lorenzo is looking at increasing the sales price
to $9.25.
You let Lorenzo know that you will do an analysis of all options and present your recommendations
when you are done.
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