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Perform a full SWOT analysis for your firm. Remember that strengths (S) and weaknesses (W) are internal to the firm while opportunities (O) and threats

Perform a full SWOT analysis for your firm. Remember that strengths (S) and weaknesses (W) are internal to the firm while opportunities (O) and threats (T) are external. Prioritize the strategic actions you would recommend to the company.

The company is Carlsberg Group

The SWOT Analysis of Carlsberg Group

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