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Perform a PESTLE analysis for any of the following companies Microsoft Facebook Nestle General Motors 2. Using the company selected in Group Activity 1, perform

Perform a PESTLE analysis for any of the following companies Microsoft

Facebook Nestle General Motors

2. Using the company selected in Group Activity 1, perform a Five Forces analysis Microsoft

Facebook Nestle General Motors

3. Identify the industry of the company selected for Group Activities 1 & 2.

Next, create a strategic group map for this industry

How did your team decide on the strategic dimensions to use for your strategic group map?

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