Perform a short PESTLE analysis on the US Market. Include 2-3 facts in each PESTLE category that are significant to the scenario (for at least 12 facts about the US market environment).

Imagine that you are a foreign travel agency focusing on the Indian Ocean islands and Southern Africa - Sun time. Though your services are popular in Mauritius and Southern Africa where they are distributed, yet, in the US your services are only popular with a few US travelers and Africa aficionados. You are looking at entering the US market on a larger scale.

Political

Economic

Social

Technological

Legal

environmental