Performance perspectives and metrics Bluetiful Inc. has the following strategic objectives on its balanced Scorecard but is unsure how to measure them: State which performance perspective each strategic objective should fall under, and suggest at least two possible performance metrics for each strategic objective listed. Strategic Objective Performance Perspective Possible Performance Metrics Increase profits Financial Market share Operating profit Total costs of production Obtain new customers Customer Number of new customers Percentage of sales from new customers Number of leads Improve production efficiency Internal processes Average production time per product Gross profit Average cost of production per product Recruit top candidates Learning and growth Percentage of entry-level hires with master's degree Percentage of entry-level hires from top 10 colleges Percentage of interns from top 10 colleges who become full-time hires