Persuasion technique

Self-persuasion Direct-persuasion

Message Wording

"It is better" "You have to" "It is better" "You have to"

M(SD) M(SD) M(SD) M(SD)

Experienced Negative affect(1 "completely not" to 7 "completely")

1.95(1.02) 2.51(1.61) 2.65(1.25) 2.88(1.47)

A.What is the experimental design related to the data presented in this modified Table 1? Identify all independent variables, their levels and whether each is between- or within-subject variable.

b) State what analysis of variance (ANOVA) is appropriate for this design, and defined all null hypotheses that will be assessed by this ANOVA.

c) Based on the obtained results, which null hypothesis(es) is(are) likely to be rejected? For each null hypothesis rejected, state the conclusion that must be drawn from the results.