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Pets Inc. launches a new advertising promotion where, for each purchase over $30, it offers a coupon for a 35% discount on a future purchase.
Pets Inc. launches a new advertising promotion where, for each purchase over $30, it offers a coupon for a 35% discount on a future purchase. There is a limit of one coupon per customer. Pets Inc. estimates that 28% of customers receiving the coupon will redeem the coupon on an average purchase of $24. Sales on the first day of the one-week promotional period totaled $280,000 resulting in 2,800 coupons distributed. Assume all sales were cash sales. Cost of sales is 45% of the selling pric a. Determine how many performance obligations are included in a sales transaction during the advertising promotion program. Assume that coupons readily available to the public online or in company fliers have a maximum discount of 20%. b. Record the journal entry to record revenue in the first day of the promotion period using the relative percentages to allocate standalone selling prices. - Note: Carry all decimals in calculations; round the final answer to the nearest dollar. c. Only 25% of the coupons were redeemed during the redemption period on qualifying purchases of $16,100. Record the entry for the redemption of the coupons, ignoring the cost entries. d. If the coupons, instead, offered 20% on future purchases (otherwise, same facts as before), how would the answers change to parts a and b, if at all
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