Planters is deciding whether it should stick to focusing on Peanuts or whether it should move its focus to Almonds$/$Pistachios$.$ To make the decision, the managers need to consider all the following EXCEPT:

Whether consumer tastes for nuts have changed over time

Whether Planters' brand perception can "fit" with Pistachios$/$Almonds

Whether Blue Diamond and Wonderful are successful in their categories

Whether Planters has the correct boxes to package Pistachios$/$Almonds