Please address all bullet points for Threats to Business Model (External factors, not controllable):

• Industry Size/Growth
• Anticipated Changes and Trends in Industry
• Global Industry Concerns
• Sensitivity to Economic Cycles
• Technological Factors: availability, patents, tech environment, emerging tech
• Legal Liability/Regulation & Certification
• Competitors

Our three products are listed below:

Product A: Exercise equipment

• Light weight
• Collapsible
• Portable
• "Can slide under couch"
• Attractive colors and contoured shape to match furniture
• Interactive video game screen
• Features safety gear stops (adjustable), to prevent overextension or make workout easier
• Adaptions for those with disabilities, for ease of use

Service: App

• Online fitness classes so you can work out from home
  • save money on gym membership
  • more likely to work out consistently with this convenience
• Classes for teaching proper form, how to prevent sprains and strains, and how to treat them
• Sessions with mental health specialist
• App connects to exercise equipment and wearable devices
• Provides healthy recipe ideas
• Texts sleeping/eating advice and daily inspirational quotes
• Teaches how to improve mental health through gardening
  • grow produce to put into app's healthy recipes
  • make manageable windowsill/patio garden (recommend which plants would grow best)
• Create community by linking people with similar interests; offer virtual group activities
• App is customizable; when setting up account individual chooses which features appear on homepage

Protein Powder- Available in fruits and vegetables to have year round for smoothies juices or to add in water for a refreshment or after work out - Talking about sweeteners non sweeteners whey and not whey protein to buy through our application