Please address the following fact pattern. Discuss any potential legal issues that you can identify. Discuss any potential claims or defenses. Talk about any legal issues that may affect the parties' liability and potential damages. Discuss any additional issues that relate to business law that you feel may be relevant. Make sure to adequately explain your reasoning in your response.

Bobby owns “Bobby’s Boats,” a sole proprietorship that charters boats on Lake Green for fishing and other water sports. One of Bobby’s patrons, Alton, asks Bobby to take him out water skiing. Bobby agrees, but advises Alton that he has never taken any of his patrons skiing before. Alton says he is a great skier who is very safe when he skis and that it will be all right. Before they go Alton signs Bobby’s Boats standard contract which includes the language, “No patron of Bobby’s Boats shall sue the company ever, for anything.”

Alton is injured when his head strikes a tree limb as he is water-skiing backwards and barefooted. Alton sues Bobby and Bobby’s Boats, for causing him to go too close to the riverbank and hit the overhanging limb. A law states, "No person shall operate any vessel, towrope, or other device by which the direction or location of the water skis may be affected or controlled so as to cause them or any person thereon, to collide with, or strike against any object or person."