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Please answer all of question 5 (A to C). Part 3: Marketing Budget and Performance Metrics 5. Marketing Performance Metrics - finance The CFO was
Please answer all of question 5 (A to C).
Part 3: Marketing Budget and Performance Metrics 5. Marketing Performance Metrics - finance The CFO was willing to provide a total marketing budget of $12,000,000. One year after the official launch of the PadWorks, at the retail price of $999 and wholesale price of $825, they realized $143,750,000 in net wholesales sales, above the $125,000,000 sales goal. Using value from previous questions, provide the following calculations: 5.A. The Net Marketing Contribution is: Units sold = Net Wholesale Sales / Wholesale Price COGS = Units sold x Variable Cost Net Marketing Contribution = Net Wholesale Sales - COGS - Marketing Expenses 5.B. The Marketing Return on Sales is: Marketing Return on Sales = Net Marketing Contribution / Net Wholesale Sales 5.C. The Marketing Return on Investment is: Marketing Return on Investment = Net Marketing Contribution / Marketing Budget Part 3: Marketing Budget and Performance Metrics 5. Marketing Performance Metrics - finance The CFO was willing to provide a total marketing budget of $12,000,000. One year after the official launch of the PadWorks, at the retail price of $999 and wholesale price of $825, they realized $143,750,000 in net wholesales sales, above the $125,000,000 sales goal. Using value from previous questions, provide the following calculations: 5.A. The Net Marketing Contribution is: Units sold = Net Wholesale Sales / Wholesale Price COGS = Units sold x Variable Cost Net Marketing Contribution = Net Wholesale Sales - COGS - Marketing Expenses 5.B. The Marketing Return on Sales is: Marketing Return on Sales = Net Marketing Contribution / Net Wholesale Sales 5.C. The Marketing Return on Investment is: Marketing Return on Investment = Net Marketing Contribution / Marketing BudgetStep by Step Solution
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