please answer in paragraph form

According to the College Board, undergraduate students at four-year public universities spend an average of $1298 per year on textbooks and supplies.* As a college student, you've suffered the high prices of textbooks, and you're going to do something about it! Let's say that after you graduate, you decide to start your own textbook publishing company. You will need to find a way to appeal to both professors and students with high quality and reasonably priced products, but you've also got to make a profit. Feel free to do your own research on this topic - - be sure to cite your sources! FOR DISCUSSION: What will the strategy be for your textbook company? What external forces are driving change in the textbook industry and how does your strategy address that change? How are you going to remain competitive and profitable in a very tough industry? Do not use this forum as a vehicle for ranting about the high costs of textbooks. You don't need to convince me or your classmates that textbooks are expensive! Keep your discussion constructive, and focus on answering the questions and recommending a specific strategy. According to the College Board, undergraduate students at four-year public universities spend an average of $1298 per year on textbooks and supplies.* As a college student, you've suffered the high prices of textbooks, and you're going to do something about it! Let's say that after you graduate, you decide to start your own textbook publishing company. You will need to find a way to appeal to both professors and students with high quality and reasonably priced products, but you've also got to make a profit. Feel free to do your own research on this topic - - be sure to cite your sources! FOR DISCUSSION: What will the strategy be for your textbook company? What external forces are driving change in the textbook industry and how does your strategy address that change? How are you going to remain competitive and profitable in a very tough industry? Do not use this forum as a vehicle for ranting about the high costs of textbooks. You don't need to convince me or your classmates that textbooks are expensive! Keep your discussion constructive, and focus on answering the questions and recommending a specific strategy