Please answer these two questions and make sure the short answers are correct and complete. i'll upvote if everything is great

Recently, Bud Light has come under pressure (cancel culture) from a marketing promotion? A) What was the marketing promotion that caused the reaction? B) How should Bud Light respond? C) What are the implications of market size and profit versus social distance reflected in Bud Light's decisions? (Remember to be clear, concise, consistent, and convincing)