Please conduct the THREE MULTIPLE COMPARISON: AT 95% CONFIDENCE LEVEL

and INTERPRET YOUR RESULT.

A) FISHER METHOD AT 95%INDIVIDUAL CONFIDENCE LEVEL

B) FISHER METHOD WITH BONFERRONI CORRECTION AT 95% FAMILY CONFIDENCE LEVEL

C) TURKEY MULTIPLE COMPARISON AT THE 95% FAMILY CONFIDENCE LEVEL

Brand_A Brand_B Brand_C Brand_D 7.25 12 11.5 8 9.5 7.25 9.5 7.5 6.25 11.75 10 5.5 8 15 5 4.75 8.25 8.5 9.5 6.25 10.25 8.75 5.25 6 6.25 10 9.75 4.75 5.75 10.25 8.25 4.5 5.25 11.5