Please Explain

business plan provides a high-level review of the different elements of your business. The akin to an extended elevator pitch and can help readers and potential investors quickly understand the goal of your business and its unique proposition.

A. Mission Statement

B. Description of Product and/or Services

1. Explain how your products and services meet these needs.
2. List the specific consumers, organizations or businesses that your company serves or will serve.

C. Qualities that will make your business a success

1. Explain the competitive advantages that you believe will make your business a success such as your location, expert personnel, efficient operations, or ability to bring value to your customers.

D. Legal Status and Ownership type

1. This section should include the legal structure of your business along with the subsequent ownership information it relates to. Justify your decision. Write the advantages of the structure you chosen.
2. The following important ownership information should be incorporated into your business plan:

• Names of owners
• Percentage ownership
• Extent of involvement with the company
• Forms of ownership (i.e., common stock, preferred stock, general partner, limited partner)