Please explain the why not's for both answers A and B. Please use the most easiest language possible.

A small outpatient clinic that focuses on minor injury procedures and surgeries uses a cost based payment system to determine patient charges. Due to their need to increase their profit margin, the chief financial officer formally encourages the care providers to maximize their procedural charges Regardless of its status as usual, customary, or reasonable.

What is in a possible explanation for the CFO's request?

A. The payers cover a percentage of the claim based on similar industry average cost reports.

B. The clinic needs to decrease operating expenses and facilitate revenue growth of the faculty.