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Read the given details carefully and answer all questions: English Furniture is Planning strategy for next 5 years and is currently operation in 4 regions North. West, East and south. The current business scenario is described in the following table. No. of outlets Comments North 10 35% of national sales here, but economically depressed Stiff competition Potential growth area Planning restrictions on new outlets West 14 The company has decided to assign Resources to the extent of S 80 million with the following 1. Sustain profitability in short term (PROFIT) 2. Increase market share (MARKET SHARE) 3. Minimize risk (RISK) The company has come up with the following details Value of strategies with benefits measured on common scale Costs Profits (Sm) (Sm) Market share Risk Strategies NORTH REGION (1) Reduce to three outlets 2) Status quo WEST REGION (1) Close down operation (2) Status quo (3) Expand to six outlets EAST REGION (1) Status quo (2) Expand to four outiets 3) Expand to 10 outiets SOUTH REGION (1Status quo (2) Expand to 18 outlets (3) Add three town center outlets 12 (6) 100 28 -3) 0 100 100 -14 (4) 100 7(2) 54 16 -9) 0 100 60 100 (3) 100 (0) 91 40 (-30) 0 100 70 0 25 100 20 (65) 100 25 (50) 50 0 100 80 100 45 (35) Also the following weightages are given: Within-criterion weights for Market share North: 70 Within-criterion weights for Risk North: 10 Across-criteria weights are assigned as follows: Profit: 50 West: 50 West: 20 Market Share: 100 East 100 South: 60 East: 100 South: 30 Risk: 50 Question 1: Calculate Value of strategies with benefits measured on common scale [5 marks] The Production manager is proposing package A as follows: In the North: Reduce to 3 outlets In the West: Maintain the status quo In the East: Expand to 10 outlets In the South: Maintain the status quo Question 2: Determined the benefit for package A proposed by the Production manager [5 marks] The Marketing Manager is proposing a package B as follows: n the North: Maintain the status quo In the West: close down operations In the East: Expand to 4 outlets In the South: Expand to 16 outlets Question 3: Determined the benefit for package A proposed by the Production manager [5 marks] Question 4: Prepare and execute an extensive analysis and use the appropriate tools for assessment to recommend the better package for organizational decisions Is marks Read the given details carefully and answer all questions: English Furniture is Planning strategy for next 5 years and is currently operation in 4 regions North. West, East and south. The current business scenario is described in the following table. No. of outlets Comments North 10 35% of national sales here, but economically depressed Stiff competition Potential growth area Planning restrictions on new outlets West 14 The company has decided to assign Resources to the extent of S 80 million with the following 1. Sustain profitability in short term (PROFIT) 2. Increase market share (MARKET SHARE) 3. Minimize risk (RISK) The company has come up with the following details Value of strategies with benefits measured on common scale Costs Profits (Sm) (Sm) Market share Risk Strategies NORTH REGION (1) Reduce to three outlets 2) Status quo WEST REGION (1) Close down operation (2) Status quo (3) Expand to six outlets EAST REGION (1) Status quo (2) Expand to four outiets 3) Expand to 10 outiets SOUTH REGION (1Status quo (2) Expand to 18 outlets (3) Add three town center outlets 12 (6) 100 28 -3) 0 100 100 -14 (4) 100 7(2) 54 16 -9) 0 100 60 100 (3) 100 (0) 91 40 (-30) 0 100 70 0 25 100 20 (65) 100 25 (50) 50 0 100 80 100 45 (35) Also the following weightages are given: Within-criterion weights for Market share North: 70 Within-criterion weights for Risk North: 10 Across-criteria weights are assigned as follows: Profit: 50 West: 50 West: 20 Market Share: 100 East 100 South: 60 East: 100 South: 30 Risk: 50 Question 1: Calculate Value of strategies with benefits measured on common scale [5 marks] The Production manager is proposing package A as follows: In the North: Reduce to 3 outlets In the West: Maintain the status quo In the East: Expand to 10 outlets In the South: Maintain the status quo Question 2: Determined the benefit for package A proposed by the Production manager [5 marks] The Marketing Manager is proposing a package B as follows: n the North: Maintain the status quo In the West: close down operations In the East: Expand to 4 outlets In the South: Expand to 16 outlets Question 3: Determined the benefit for package A proposed by the Production manager [5 marks] Question 4: Prepare and execute an extensive analysis and use the appropriate tools for assessment to recommend the better package for organizational decisions Is marks