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QUESTION 5 Agenda-setting theory argues that media coverage and presentation influence: A. The level of interactivity in mass communication processes B. The hidden agenda of government officials and the owners of large media corporations OC. The perceived importance of an issue D. Perceptions of global identity and levels of cultural erosion E. The level of media literacy among audience members QUESTION 8 In our discussion of self-disclosure, we suggested that self-disclosure should be reciprocal--that telling others about ourselves prompts them to do the same ("I go then you go"). We called this: A. The similarity thesis B. The tit for tat strategy C. Norm of reciprocity D. Reciprocal concessions theorem E. The disclosure paradox QUESTION 9 1 points In order for a communicative exchange to be of high-quality, scholars suggest that people communicating should disclose topics that are of the same level of intimacy (1 talk about my siblings, then you talk your siblings - but nothing much more intimate than that). This concept is known as: O A. Conflict OB. Dyadic Effect OC. Proximity D. Pre-interaction E. Bonding QUESTION 11 1 p P Joanna and Michael have been dating for a few months, and at first their relationship was seemingly functioning quite wonderfully. But after some differences began to emerge, they found that they could not discuss certain topics without intense arguing. They then began to not talk about those topics and eventually their interactions became forced, robotic, and stale. When interactions become forced, robotic, or stale, which stage of Knapp's Model of Relational Development is that? O Bonding Integrating Differentiating O Bonding Stagnating QUESTION 13 1 points Sa In our discussion on health communication, we discussed (and watched a few commercials) that highlighted several risks of direct to consumer (DTC) drug advertising, including: A. Incomplete or inaccurate transmission of information regarding risks and benefits OB. Portrayal of a lifestyle narrative rather than the drug itself OC. Pro-social programming D. Reduced cost of health care E. Both A&B QUESTION 14 1 points Sau True or False? Sampling is not important in social scientific research practices. True False QUESTION 15 Attempting to get the general public to engage in social distancing, wearing masks, etc. would be an example of which facet of health communication? O A. Patient-provider relationships B. Public health campaigns C. Information seeking D. Social support E. DTC advertising QUESTION 18 1 points When a researcher decides how they are actually going to measure their variables in the real-world (e.g., experiment), this is known as: Reliability Sampling Network Analysis Operationalization Hypothesis guessing QUESTION 20 1 Which area of health communication focuses on interactions between patients and health care professionals, exploring the impact of factors such as the communication skills of health care personnel, the relationship between a patient and their health provider, and communication among the various health care professionals involved in a patient's care? A. Health and medical informatics B. Evaluative health research C. Patient-provider communication/relationships D. Health communication campaigns E. DTC Advertising QUESTION 22 1p Choosing to use the words 'border security' compared to using 'immigration reform' is an example of which concept in mass media? O A. The one-step model B. Agenda Setting OC. Norm of likelihood OD. Framing O E. Cultivation Theory QUESTION 24 When exploring the role of similarity and difference in relationship formation, we suggested that complementary differences are the only kind that work in keeping a relationship going. Complementary differences are differences: A. That serve as a relational catalyst by sparking interesting conversations B. Based on cultural norms OC. Where each party's characteristics satisfy the other party's needs D. That ruin a relationship O E. That each party temporarily ignores in order to further the relationship