please help me respond to my peers

peer 1

Tyres stands out from rivals with its creative tire designs, effective production methods, and robust brand recognition.

They offer excellent customer service and have an extensive distribution network. They remain competitive in the market by making investments in research and development. Tyres must prevent rivals from stealing their patents and distinctive designs to remain at the top of the market. They can continue to be innovative in this way. Tyres' reputation for quality will also be enhanced by developing exclusive partnerships with suppliers, guaranteeing access to premium materials and parts for their products. Tyres must also cultivate a loyal customer base. A company's sales and market share rise when its customers favor and trust its brand. Finally, Tyres can keep abreast of the most recent developments and trends in tire production by utilizing their industry expertise. They can more effectively comprehend and cater to the needs of their customers thanks to this knowledge.

peer 2

Tyres focus on selling tires for personal vehicles and the needs of the everyday person. The key resources that help it stand out are financial, physical, intellectual, human, and technological.

With the benefits of Mulan, the vice president of Interbrand, Tyre will be able to reach further with its competitive advantage and the expansion of Tyre products to the common folk. The finance direction will express the transparency of Tyre Tire's affordable price for the common folk. The up-to-date manufacturing process and proprietary technology design tires show its uniqueness from competitors. (Oakley, 2021) Its brand is strengthened by its guaranteed quality reliability, which will satisfy the customer. The intellectual aspect will focus on a list of the standard expectations of the people when it comes to their tires and progressively upgrade the tires to exceed customer standards. The highly skilled worker specialized in engineering rugged tires with technological advancements difficult enough for competitors to struggle to replicate. We are developing unique tires with exceptional technology and specialized rubber. Providing high-quality materials at a low and affordable cost secures a step ahead of the competitors. Building a strong brand with a solid customer reputation and partnership with Interbrand, the manufacturing process would optimize efficient and cost-effective production with quality and lower cost to rival any competitor. With a highly skilled team of engineers, designers, and technicians, Tires will be unique irreplaceable, and create a competitive edge.