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please help me to find the following 1- the research question ? and what the paper talk about ? 2 -variable ( dependent and independent)

please help me to find the following 1- the research question ? and what the paper talk about ?

2 -variable ( dependent and independent) ?

3- paper criticism?

4- recommendation and how to improve it

the paper is ( A Review of The Effect of Pricing Strategies on

The Purchase of Consumer Goods)

image text in transcribed
t-of-Pricing Strategies-on-The-Purchase-of-Consumer-Goodspdf/ nd more Doc Assist New Expert Help Study Resources v Type 18 * 0 Notes Uploaded By isdoku Pages Effect of Pricing Strategies on The Purchase of Consumer .. 15 Ratings 15 100% (2) nlock to view the full content. Search this document View full document International Journal of Research in Management, Science & Technology (E-ISSN: 2321-3264) Vol 2, No. 2, August 2014 Available at A Review of The Effect of Pricing Strategies on The Purchase of Consumer Goods *Dudu Oritsematosan Faith, 'Agwu M. Edwin 'Covenant University, Ota, Ogun State, Nigeria "Senior Lecturer in Strategic Management and Marketing, Covenant University School of Business Ogun State, Nigeria edwinagwu@ yahoo. co. uk Abstract- This study examined the effect of pricing marketing to effect a change either in a new product or strategies on the purchase of consumer goods. Also reinvigorate a new brand there are elements that remains examined in this research is the effect of internet (online constant which must be incorporated in the marketing presence) on informed purchase decision. The research mix and this is called the "Four P's". These four P's are product, price, promotion and place (Ehmke et al 2005). intended to answer questions on the extent to which EN . RD0 ompetitor's price affects purchase of products, how in the value line hp repare Sign /Da Pause Scroll Break Print Look Scin SysRq Num Lock F12 age F11 Home Insert

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