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PLEASE HELP SOLVE 1a. and 2a. The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data
PLEASE HELP SOLVE 1a. and 2a.
The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the past quarter follow: |
Total | Dirt Bikes | Mountain Bikes | Racing Bikes | |||||
Sales | $ | 926,000 | $ | 262,000 | $ | 405,000 | $ | 259,000 |
Variable manufacturing and selling expenses | 464,000 | 114,000 | 196,000 | 154,000 | ||||
Contribution margin | 462,000 | 148,000 | 209,000 | 105,000 | ||||
Fixed expenses: | ||||||||
Advertising, traceable | 69,800 | 8,800 | 40,300 | 20,700 | ||||
Depreciation of special equipment | 43,400 | 20,400 | 7,300 | 15,700 | ||||
Salaries of product-line managers | 115,200 | 40,800 | 38,600 | 35,800 | ||||
Allocated common fixed expenses* | 185,200 | 52,400 | 81,000 | 51,800 | ||||
Total fixed expenses | 413,600 | 122,400 | 167,200 | 124,000 | ||||
Net operating income (loss) | $ | 48,400 | $ | 25,600 | $ | 41,800 | $ | (19,000) |
*Allocated on the basis of sales dollars. |
Management is concerned about the continued losses shown by the racing bikes and wants a recommendation as to whether or not the line should be discontinued. The special equipment used to produce racing bikes has no resale value and does not wear out. |
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