Please match each description in the left column with its correct corresponding term in the right column Physical factors that firms can control such as the layout of a store music played at stores, the lighting, temperature, and even the smells you experience. Combines the lifestyle traits of consumers and their personality styles with an analysis of their attitudes, activities, and values to determine groups of consumers with similar characteristic. a. Self-Actualization Needs Reaching one's full potential, the most elevated of Maslow's Hierarchy of Needs b. Innovators Food, water sleep--the most basic of Maslow's Hierarchy of c. Atmospherics Needs d. Strivers According to the VALS survey, these sophisticated consumers are very active, and their purchases reflect cultivated tastes for e. Psychographics upscale niche products and services, f. Reference Groups According to the VALS survey, these trendy and fun-loving consumers favor stylish products that emulate the purchases g. Milennials of people with greater material wealth. h. Physiological Needs Also known as Gen Y, this is the U.S.'s largest age-demographic cohort, for whom technology use is innate. Groups that an individual consumer may identify with and be influenced by, even if that consumer is not a member V