PLEASE PAY CLOSE ATTENTION TO QUESTIONS, they all have parts and I have the question number next to screenshots to show which number question it is. Please just provide answer, make sure to label question number and the answers.

1.

1. Planning and Goal Setting What role does the mission statement play in the planning process? 0 Guides day-to-day activities O Links strategy and operations 0 Sets purpose of business 0 Sets company direction Review the following information about Twitter and then answer the questions about Twitter's goals and/or plans. Twitter Twitter is a publicly traded company that generates revenues primarily by selling advertising to businesses and licensing user data. Twitter's 4,900 employees around the world serve approximately 200 million monetizable daily users who together send about 10,000 tweets a second. The company's mission? Twitter exists \"to give everyone the power to create and share ideas and information instantly without barriers.\" Sources: Iqbal, M. (2020, November 12). Twitter revenue and usage statistics. Retrieved from https:l/www.businessofapps.com/data/twitter statistics/,' Internet Live Stats. Twitter usage statistics. Retrieved December 22, 2020, from https://www.internetlivestats.com/twitterstatistics/; Statista. Number of Twitter employees from 2008 to 2019. Retrieved December 22, 2020, from https://www.statista.com/statistics/272140/employees-oftwitter/; Twitter. Investor relations: FAQ. Retrieved December 22, 2020, from https://investor.twitterinc.com/contact/faq/defau|t.aspx A company's strategic goals specify a direction for accomplishing the company's mission. Which one of the following would be an appropriate strategic goal for Twitter? 0 Acquire new users in Latin American markets by stimulating primary demand for mobile, real-time information sharing of relevant regional, Spanishlanguage tweets 0 Advertise Twitter on top mobile sites in terms of unique monthly visitors in each Latin American market 0 Expand globally with a focus on Latin America 0 Complete A/B testing of the ad versions to be used in Latin American paid media buy by the beginning of fourth quarter Tactical goals link a company's strategy with its operations. Which of the following would be an appropriate tactical goal for Twitter? O Complete coding and testing of lookalike targeting functionality by end of third quarter 0 Expand premium ad products for advertisers to create, manage, and activate tailored audiences including mobile advertising IDs, mobile phone numbers, and look-alike audiences O Grow annual revenues by 18% or more to a range of $1.365M- $1.375M O Be one of the top 10 Internet companies in the world as measured by revenues 2. Business and Corporate-Level Strategy Shutterstock Images Choose the best answer to complete each sentence. The Bose Corporation's v is based on the high technology of its products, which few other companies can match. when setting its 7 , the company is primarily trying to decide how it will compete against other companies in the same market. 2. Business and Corporate-Level Strategy Shutterstock Images Choose the best answer to complete each sentence. The Bose Corporation's V is based on the high technology of its products, which few other companies can match. When setting its , the company is primarily trying to decide how it will compete against other companies in the same market. When developing its str need to assess its position at both the business level and the corporate level. A company's business-level strategy ' will compete within a particular line of business. By comparison, the corporate-level Shutterstock Images Choose the best answer to complete each sentence. The Bose Corporation's v is based on the high technology of its products, which few other companies can match. When setting its v , the company is primarily trying to decide how it will compete against other companies in the same market. When developing orporate-level strategy n may need to assess its position at both the business level and the corporate level. A company's business-level st strategy consider when developing its strategy, an organization may need to assess its position at both the business level and the corporate level. A company's business-level strategy focuses on how a company will compete within a particular line of business. By comparison, the corporate-level strategy considers which industries the company should participate in and how resources will be allocated across those different lines of business. Identify whether the following activities are examples of business-level or corporate-level strategies. Business- Level Corporate- Company Activity Strategy Level Strategy Google managers ask, \"Should we acquire a telehealth company to complement our purchase of Fitbit?\" O O Cisco managers sat down recently to review the portfolio of their company. They looked at all of the businesses the company had acquired in the last year and determined how much money each acquisition 0 O was making for Cisco. They then decided which companies to keep and which to spin off. Last week, senior managers in the Post-it Note division at 3M met to determine the best way to handle their product. Regardless of how 3M positions its other products, Postit Notes will continue to be widely O O sold at a premium price. The company will continue to develop new Postit products to attract new buyers. Managers at Annie's, a company that makes organic foods, are considering the best ways for the company to position its products after a great IPO. They decide on a focus strategy, targeting sales at people who O O care about what's in their food. 3. SWOT Analysis Use your knowledge of strategic planning to select the word or phrase that best completes the following sentences. When conducting a SWOT analysis, information about turnover, profit margins, and staff quality can be used to identify: O Environmental opportunities and threats 0 Company strengths and weaknesses O Environmental strengths and weaknesses 0 Company opportunities and threats When referring to a SWOT analysis, the letter 0 stands for Y , and it refers to factors that are Y to the organization. Which of the following factors should be classified as a threat for the team? O The Giants' starting pitchers are exceptionally strong and young and can potentially keep the Giants at the top of the league for years to come. O Several Giants players have had extraordinary seasons, but now some of them are not playing as well as they did when they were youngen O During the off-season, the Los Angeles Dodgers signed players whose skills match or exceed those of the Giants. O A number of freeagent outfielders are available for signing by the Giants this year. Many of them have better statistics than the current team members. 3. SWOT Analysis Use your knowledge of strategic planning to select the word or phrase that best completes the following sentences. When conducting a SWOT analysis, information about turnover, profit margins, and staff quality can be used to identify: O Environmental opportunities and threats 0 Company strengths and weaknesses O Environmental strengths and weaknesses 0 Company opportunities and threats When referring to a SWOT analysis, the letter 0 stands for V , and it refers to factors that are Y to the organization. opportunities Which of the following factors should be classified as a thre. objectives O The Giants' starting pitchers are exceptionally str nd can potentially keep the Giants at the top of the league for years to come_ operations O Several Giants players have had extraordinary se occupations ome of them are not playing as well as they did when they were youngen O During the off-season, the Los Angeles Dodgers signed players whose skills match or exceed those of the Giants. O A number of freeagent outfielders are available for signing by the Giants this year. Many of them have better statistics than the current team members. 3. SWOT Analysis Use your knowledge of strategic planning to select the word or phrase that best completes the following sentences. When conducting a SWOT analysis, information about turnover, profit margins, and staff quality can be used to identify: O Environmental opportunities and threats 0 Company strengths and weaknesses O Environmental strengths and weaknesses 0 Company opportunities and threats When referring to a SWOT analysis, the letter 0 stands for V , and it refers to factors that are Y to the organization. internal Which of the following factors should be classified as a threat for the team? O The Giants' starting pitchers are exceptionally strong and young and can potentially keep the Giants at - e league for years to come. O Several Giants players have had extraordinary seasons, but now some of them are not playing as well as they did when they were youngen O During the off-season, the Los Angeles Dodgers signed players whose skills match or exceed those of the Giants. O A number of freeagent outfielders are available for signing by the Giants this year. Many of them have better statistics than the current team members. The San Francisco Giants baseball team is rebuilding, and now the general manager is going to do a SWOT analysis to determine the team's strategy for the upcoming season. Help this manager determine how to classify the following information. Considering all of the factors listed in the preceding SWOT analysis question, what strategy would make the most sense for the Giants in the upcoming season? 0 Keep the Giants intact and do not hire any new players because the team is already at the top of the league. O Assume that as the players age, they will continue to produce at their current levels. 0 Sign a freeagent outfielder to bolster the current roster and sign the young pitchers to longterm contracts. O Trade the Giants' young pitchers to another team for minor-league prospects who aren't ready for the major league. 4. Business-Level Strategy Select the best answer to complete the sentence. Casual Male XL serves customers who wear large sizes. Its targeted customer base indicates that the chain is using Y to gain a competitive advantage. Read the information about UNIQLO and then use your understanding of business strategy to answer the questions. UNIQLO UNIQLO is a clothing manufacturer and retailer with over 800 stores in Japan and over 1,000 stores in other countries. Its casual styles are priced inexpensively, with many items made from innovative fabrics. Some aspects of UNIQLO's strategy appear to be in line with Porter's differentiation strategy, whereas others are more aligned with overall cost leadership. For example, the company highlights its use of high-quality materials, but it also keeps prices low. Source: Fast Retailing. UNIQLO business. Retrieved December 22, 2020, from https://www.fastretailing.com/eng/group/strategy/ 4. Business-Level Strategy Select the best answer to complete the sentence. Casual Male XL serves customers who wear large sizes. Its targeted customer base indicates that the chain is using V to gain a competitive advantage. nd then use your understanding of business strategy to answer the questions. a focus strategy a product life cycle an overall cost leadership strategy a differentiation strategy UNIQLO is a clothing manufacturer and retailer with over 800 stores in Japan and over 1,000 stores in other countries. Its casual styles are priced inexpensively, with many items made from innovative fabrics. Some aspects of UNIQLO's strategy appear to be in line with Porter's differentiation strategy, whereas others are more aligned with overall cost leadership. For example, the company highlights its use of high-quality materials, but it also keeps prices low. Source: Fast Retailing. UNIQLO business. Retrieved December 22, 2020, from https://www.fastretai|ing.com/eng/group/strategy/ Read the information about UNIQLO and then use your understanding of business strategy to answer the questions. UNIQLO UNIQLO is a clothing manufacturer and retailer with over 800 stores in Japan and over 1,000 stores in other countries. Its casual styles are priced inexpensively, with many items made from innovative fabrics. Some aspects of UNIQLO's strategy appear to be in line with Porter's differentiation strategy, whereas others are more aligned with overall cost leadership. For example, the company highlights its use of high-quality materials, but it also keeps prices low. Source: Fast Retailing. UNIQLO business. Retrieved December 22, 2020, from https://www.fastretailing.corn/eng/group/strategy/ UNIQLO offers clothing made with Heattech, a fabric that absorbs moisture and retains heat from the body. The clothing is very lightweight, while still keeping people warm. No other store carries Heattech fabric. Heattech clothes are associated with V strategy for UNIQLO. Given that UNIQLO is in the growth stage, with demand high and little competition, which of the following would be appropriate activities to include in the company's short-term plan? O Examine data from the 17 existing U.S. stores to understand the shopping habits of UNIQLO's U.S. customers 0 Research whether supplies will be sufficient to provide necessary inputs to the manufacturing plants O Research demographic projections for U.S. consumers and their shopping habits 0 Advertise on a local radio station Read the information about UNIQLO and then use your understanding of business strategy to answer the questions. UNIQLO UNIQLO is a clothing manufacturer and retailer with over 800 stores in Japan and over 1,000 stores in other countries. Its casual styles are priced inexpensively, with many items made from innovative fabrics. Some aspects of UNIQLO's strategy appear to be in line with Porter's differentiation strategy, whereas others are more aligned with overall cost leadership. For example, the company highlights its use of high-quality materials, but it also keeps prices low. Source: Fast Retailing. UNIQLO business. Retrieved December 22, 2020, from https://www.fastretailing.corn/eng/group/strategy/ UNIQLO offers clothing made with Heattech, a fabric that absorbs moisture and retains heat from the body. The clothing is very lightweight, while still keeping people warm. No other store carries Heattech fabric. Heattech clothes are associated with v strategy for UNIQLO. a differentiation Given that UNIQLO is in the growth stage, with demand high and little competition, which of the fol a focus activities to include in the company's short-term plan? an overall cost leadership O Examine data from the 17 existing U.S. stores to understand the shopping habits of UNIQLO's U.S. customers 0 Research whether supplies will be sufficient to provide necessary inputs to the manufacturing plants O Research demographic projections for U.S. consumers and their shopping habits 0 Advertise on a local radio station 5. Corporate-Level Strategy Use your understanding of corporate-level strategy to complete the sentence. Virgin pursues Y strategy because it is in the airline, telecommunications, and music industries, among others. Suppose you have accepted a job as the president and CEO of a large transportation conglomerate. Over the years, the conglomerate has acquired a number of unrelated divisions. Your first action as CEO is to complete a strategic plan. Use the following table and the Boston Consulting Group matrix to answer the question that follows. Type of Business Projected Market Growth Rate Current Market Share Shipping Low 1% Cargo inspection High 5% Railroad loading Low 75% Freight forwarding High 70% Which of the following divisions would you continue to operate so you could take profits from it? Q Freight forwarding 0 Railroad loading O Cargo inspection 0 Shipping 5. Corporate-Level Strategy Use your understanding of corporatelevel strategy to complete the sentence. Virgin pursues V strategy because it is in the airline, telecommunications, and music industries, among others. an unrelated diversification Suppose you h ident and CEO of a large transportation conglomerate. Over the years, the conglomerate has acquired a number of unr a related diversification In as CEO is to complete a strategic plan. Use the followi a cost leadership lting Group matrix to answer the question that follows. Type of Business Projected Market Growth Rate Current Market Share Shipping Low 1% Cargo inspection High 5% Railroad loading Low 75% Freight forwarding High 70% Which of the following divisions would you continue to operate so you could take profits from it? 0 Freight forwarding 0 Railroad loading 0 Cargo inspection 0 Shipping In addition to using the Boston Consulting Group (BCG) matrix, you decide to use the GE Business Screen as a corporate strategic-planning tool. Question High Winner Winner mark Average Loser Industry attractiveness Medium Winner business Profit Low Loser Loser producer Good Medium Poor Competitive position Competitive position Industry attractiveness 1. Market share 1. Market growth 2. Technological know-how 2. Market size 3. Product quality 3. Capital requirements 4. Service network 4. Competitive intensity 5. Price competitiveness 6. Operating costs From: Hofer, C. W., & Schendel, D. (1978). Strategy Formulation: Analytical Concepts (1st ed.). Reprinted with permission of South-Western, a division of Thomson Learning: www.cengagelearning.com.If analysis using the ECG matrix suggests that a business should be sold immediately, what factors in the GE Business Screen would suggest that the business is actually worth keeping? O The capital requirements for expanding the business are high. Q The market is large and there are few competitors. 0 The company's service network is less extensive than that of competitors. 0 The company's operating costs are higher than those of competitors. 6. Tactical Planning The table below lists several steps involved in tactical planning. For each step listed, indicate whether it is associated with the development or the execution of tactical plans. Developing Executing Understand strategic plans Assess outcomes Monitor activities Determine human resource needs 0000 GOOD Specify the resources available Use your knowledge of the development and execution of tactical plans to answer the following questions. Which of the following factors are relevant for successfully executing tactical plans? Check all that apply. [3 The team members must be congratulated for each successful step. [:1 The manager must monitor ongoing activities derived from the plan to be sure the results are as expected. [3 Top management must be notified at each critical stage of the tactical plan's execution. [:1 The manager needs to evaluate every possible course of action in light of the goal. [3 Each decision maker must have the information and resources necessary for getting the job done. In your role as project leader for the organization's involvement in the annual United Way campaign, you have planned a party to mark the end of the fundraising initiative. What must you do to ensure the party is implemented successfully? O Send a memo emphasizing how important the United Way campaign is to the community 0 Identify how much money is available in the discretionary fund O Ask the United Way leadership team what kind of party employees would appreciate O Be sure the people involved get the information they need when they need it 7. Operational Planning Use your knowledge of operational plans to answer the following questions. An operational plan provides a detailed road map of the steps necessary to achieve operational goals (sometimes referred to as objectives). Although there are many specific types of operational plans, they can be broadly characterized as either single-use plans or standing plans. A program plan is an example ofa Y , whereas a policy is an example of a Y . For each of the following examples, identify whether it reects a single-use plan or a standing plan. Example Single-Use Plan Standing Plan A plan to merge two companies O O A policy that states that all returns will be accepted, regardless of where they were purchased O O The entry on your to-do list to \"buy a cake for Susan's going away party\" O O O O Directions on how to handle employeerelations issues You are developing a plan for your department to use when replenishing supplies needed to accomplish ongoing activities. What type of plan should you create? O Project 0 Policy O Program 0 Standard operating procedure 7. Operational Planning Use your knowledge of operational plans to answer the following questions. An operational plan provides a detailed road map of the steps necessary to achieve operational goals (sometimes referred to as objectives). Although there are many specific types of operational plans, they can be broadly characterized as either single-use plans or standing plans. A program plan is an example of a V , whereas a policy is an example of a V . For each of the f identify whether it reects a single-use plan or a standing plan. standing plan single-use plan Example Single-Use Plan Standing Plan A plan to merge two companies O O A policy that states that all returns will be accepted, regardless of where they were purchased O O The entry on your to-do list to \"buy a cake for Susan's going away party\" O O O O Directions on how to handle employee-relations issues You are developing a plan for your department to use when replenishing supplies needed to accomplish ongoing activities. What type of plan should you create? O Project 0 Policy O Program 0 Standard operating procedure 7. Operational Planning Use your knowledge of operational plans to answer the following questions. An operational plan provides a detailed road map of the steps necessary to achieve operational goals (sometimes referred to as objectives). Although there are many specific types of operational plans, they can be broadly characterized as either single-use plans or standing plans. A program plan is an example of a Y , whereas a policy is an example of a V . singleuse plan For each of the following examples, identify whether it reects a single-use pla n. standing plan Example Single-Use Plan Standing Plan A plan to merge two companies O O A policy that states that all returns will be accepted, regardless of where they were purchased O Q The entry on your to-do list to \"buy a cake for Susan's going away party\" O O Directions on how to handle employee-relations issues O O You are developing a plan for your department to use when replenishing supplies needed to accomplish ongoing activities. What type of plan should you create? O Project 0 Policy O Program 0 Standard operating procedure