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Please read Case Application 2 The iPhone: A Technology Disruptor (page 246, also as attached) in Chapter 6 Managing Change - Mannagement 14th Questions: 1.

Please read Case Application 2 "The iPhone: A Technology Disruptor" (page 246, also

as attached) in Chapter 6 Managing Change - Mannagement 14th

Questions:

1. Why is the iPhone considered a disruptive innovation?

2. Apple is known as an innovative company. Why do you think Apple has been able

to stimulate innovation successfully?

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