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Please read the case study on page 6 5 8 and answer on page 6 5 9 the following questions: 1 . Why did Dow
Please read the case study on page and answer on page the following questions:
Why did Dow Chemical originally adopt a matrix structure? What benefits was Dow trying to achieve through its matrix structure?
What were the limitations of Dow's first matrix structure?
Why did Dow initially decide to move to a more "flexible" matrix structure rather than abandoning the matrix altogether?
Dow ultimately moved entirely away from a matrix organization and adopted a global division structure. What were the reasons for doing this? What benefits do you think the company realized? Can you see a downside to the global division structure?
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