Question
Please see attached images for question. Mary Willis is the advertising manager for Bargain Shoe Store. She is currently working on a major promotional campaign.
Please see attached images for question.
Mary Willis is the advertising manager for Bargain Shoe Store. She is currently working on a major promotional campaign. Her ideas include the installation of a new lighting system and increased display space that will add $27,120in fixed costs to the $279,940currently spent. In addition, Mary is proposing that a 5% price decrease ($44to $42) will produce a18% increase in sales volume (21,250to25,075). Variable costs will remain at $28per pair of shoes. Management is impressed with Marys ideas but concerned about the effects that these changes will have on the break-even point and the margin of safety.
Compute the current break-even point in units, and compare it to the break-even point in units if Marys ideas are used. (Round answers to 0 decimal places, e.g. 1,225.)
Compute the margin of safety ratio for current operations and after Marys changes are introduced. (Round answers to 0 decimal places, e.g. 15%.) Prepare a CVP income statement for current operations and after Marys changes are introduced.
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