Please summarize the objective of the project with the details given below : How can we relate it to the business problem and what are we going to get ?

Business Problem

As an e-commerce company that manufacturers and sells water bottles, we are determined to build an efficient website that best showcases our new product line of water bottles. We need to effectively optimize our website with popular keywords and enticing attributes that then pulls in the maximum amount of customer traffic through search engine results. In return, this will increase product awareness and sales.

Objectives of the Project

• We have a new product and we are trying to decide what or what not to include on our website for the new product in order for it to rank well on google.
• Based around a water bottle company, an e-commerce company that sells several product lines. We are trying to pull customers to our site to learn more about the product and increase our site traffic
• Water bottle that is similar to the popular brands: hydro flask, yeti, stanley
• Goal is to be the number one searched website for several popular keywords, the more traffic the better
• The analysis will show how the attributes keyword difficulty and volume might relate to traffic potential
• We have a superior product but we need to know which attributes/ traits relating to our water bottle we want to highlight on our website in order to bring in customers