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Please watch this ted talk https://www.ted.com/talks/martin_reeves_how_to_build_a_business_that_lasts_100_years#t-364201 and then discuss how the six principles are being used in one of the following companies Ford, McDonald's, Apple,

Please watch this ted talk

https://www.ted.com/talks/martin_reeves_how_to_build_a_business_that_lasts_100_years#t-364201

and then discuss how the six principles are being used in one of the following companies Ford, McDonald's, Apple, Dow. Which of the principles do you think is most important to a company's long-term health and why?

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