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points) The best selection of plant size depends on how the marketplace reacts to the new product line. To conduct an analysis, marketing management has
points) The best selection of plant size depends on how the marketplace reacts to the new product line. To conduct an analysis, marketing management has decided to view the possible long-run demand as low, medium or high. The following payo table shows the projected prot in millions of dollars:
Plant Size
Small, d1 Large, d2
Long-Run Demand Low Medium High 150 200 200 50 200 500
Recommend a decision based on the use of the optimistic, conservative and minimax regret approaches. (Similar to problem 4.0.1 in notes)
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