Post your answers to the 4 associated follow-up questions in the Discussion Forum.

Case Study One: Know your Limit (Page 219-220)

1. Do you think Health Canada's idea has merit? Which of the four proposed options do you think will be the most effective? Does the warning go too far or not far enough in trying to warn and educate consumers?

2. What aspects of attitude theory outlined in this chapter have applicability to this initiative? How might you ensure a positive response to the nutrition labels in terms of both attitude and behavioural change?

3. Do you accept Health Canada's reasoning for why this initiative will be successful? What are additional rea-sons this approach may or may not be successful?

4. What other products do you think should have warn-ing labels that don't? Why? How would the addition of such warnings influence consumer attitudes?

Your assignment post must be a minimum of 200 words.