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Posters.com is a small Internet retailer of high-quality posters. The company has $720,000 in operating assets and fixed expenses of $157,000 per year. With this

Posters.com is a small Internet retailer of high-quality posters. The company has $720,000 in operating assets and fixed expenses of $157,000 per year. With this level of operating assets and fixed expenses, the company can support sales of up to $4,700,000 per year. The companys contribution margin ratio is 12%, which means that an additional dollar of sales results in additional contribution margin, and net operating income, of 12 cents.

Required:

1. Complete the following table showing the relation between sales and return on investment (ROI).

Complete the following table showing the relation between sales and return on investment (ROI). (Round your percentage answers to 2 decimal places.)

Sales Net Operating Average Operating ROI
Income Assets %
$4,200,000 $347,000 $720,000 %
$4,300,000 $720,000 %
$4,400,000 $720,000 %
$4,500,000 $720,000 %
$4,600,000 $720,000 %
$4,700,000 $720,000 %

2. What happens to the companys return on investment (ROI) as sales increase?

What happens to the companys return on investment (ROI) as sales increase?

Increasesradio button unchecked1 of 2
Decreasesradio button unchecked2 of 2

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