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PR seeks to build good relationships with an organizations' publics. PR is used to influence the attitudes and perceptions of various groups. Proactive PR is
PR seeks to build good relationships with an organizations' publics. PR is used to influence the attitudes and perceptions of various groups. Proactive PR is designed to establish and maintain an organization's favorable image. A crisis management plan is a document that details what an organization will do if a crisis occurs. It explains who the spokesperson will be, how the organization will deal with the press, and what sort of messages will be delivered. Group of answer choices True False
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