Prepare a marketing plan for "Passenger drone" using the below rubric
Marketing Plan Rubric Marketing Plan Expectations Make sure your marketing plan meets the following formatting requirements: 1. Table of Contents - including section headings and page #'s 2. Part 1: Executive Summary - Mission Statement and Purpose of Marketing Plan, summary of plan 3. Part 2: Market Analysis - Competition details, External Analysis, and full Internal Analysis 4. Part 3: Objectives 5. Part 4: Marketing Strategy - Including your Target Market's customer profile, your stores Marketing Mix. and all advertisements 6. Part 5: Action Plans - Activity, Responsibility, Schedule. Budget, and Evaluation Marketing Plan Rubric earned possible Table of Contents Part 1 Executive Summary 10 Part 2: Market Analysis a. Competitors (direct indirect. SWOT 10 b, Macro environment 10 c. Microenvironment 10 Part 3: Objectives 10 Part 4: Marketing Strategy 2. Target market segmentation and positioning IS b. Marketing mis 10 c. Advertisements (TV, Radio, Poster, Tri-Fold) Part 5: Action Plan a Activity b. Responsibility Schedule d. Budget 5 e Evaluation 5 TOTAL 100 Marketing Plan Rubric Marketing Plan Expectations Make sure your marketing plan meets the following formatting requirements: 1. Table of Contents - including section headings and page #'s 2. Part 1: Executive Summary - Mission Statement and Purpose of Marketing Plan, summary of plan 3. Part 2: Market Analysis - Competition details, External Analysis, and full Internal Analysis 4. Part 3: Objectives 5. Part 4: Marketing Strategy - Including your Target Market's customer profile, your stores Marketing Mix. and all advertisements 6. Part 5: Action Plans - Activity, Responsibility, Schedule. Budget, and Evaluation Marketing Plan Rubric earned possible Table of Contents Part 1 Executive Summary 10 Part 2: Market Analysis a. Competitors (direct indirect. SWOT 10 b, Macro environment 10 c. Microenvironment 10 Part 3: Objectives 10 Part 4: Marketing Strategy 2. Target market segmentation and positioning IS b. Marketing mis 10 c. Advertisements (TV, Radio, Poster, Tri-Fold) Part 5: Action Plan a Activity b. Responsibility Schedule d. Budget 5 e Evaluation 5 TOTAL 100