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Present strategic recommendations for following business areas in Under Armour. 1) Direct to customer sales 2) Healthcare App (MapMyFitnesss)

Present strategic recommendations for following business areas in Under Armour.

1) Direct to customer sales

2) Healthcare App (MapMyFitnesss)

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1 DirecttoCustomer Sales a Enhance Online Presence Under Armour should focus on improving its online platform making it userfriendly visually appealin... blur-text-image

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