Presentation Content

Scenario Overview:

As the Chief Operating Officer of a highly successful business team, you and your team have been recognized with numerous awards for exceptional employee performance. Recently, while celebrating another well-deserved win, some members of your team attended a non-work-related happy hour. Unfortunately, a few team members became intoxicated, engaged in verbally abusive behavior towards a waitress, and made racially/religiously charged comments. Regrettably, someone recorded the incident and shared it on social media.

The community in which your business resides is outraged and demands answers. Moreover, because this is a public company on the NYSE, this incident has created a significant stain on your organization, causing a drastic drop in your stocks, and several crucial partners have decided to end their affiliation with your organization. The board members are now extremely concerned about the repercussions of this event.

Assignment Overview:

As the Chief Operating Officer, you are responsible for preparing a 7-10 minute presentation to the media addressing the situation, what transpired, how your organization is handling the aftermath of this event, and what the future holds for your organization and the employees in question. Your presentation should include the following:

Provide an overview of the scenario, explaining the events and consequences of the incident:

• Briefly describe the celebration context and the unfortunate turn of events.
• Acknowledge the severity of the situation and its impact on the organization's reputation.

Discuss the steps that your organization is taking to bring resolve. This should include:

• Resolution with the waitress and making amends:
• Share specific actions taken to address the harm caused.

• Plans to address diversity, equity, and inclusion (DEI) and prevent future incidents:
• Outline concrete initiatives to promote diversity and inclusivity within the organization.

• Addressing the board and other stakeholders:
• Outline a communication strategy to reassure the board and stakeholders.
• Highlight transparency and commitment to rectifying the situation.
• Disciplinary action against the employee(s):
• Specify the measures taken against the employees involved.
• Emphasize the organization's commitment to upholding values of respect and inclusion.
• Address how to maintain 'winning morale' for team members who weren't present.

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