Price is an important marketing tactic to consider when entering a foreign market. Providing guidance for this decision are the many economic factors including gross domestic product (GDP), unemployment rate, poverty level, and average income. To make a pricing recommendation, you refer to the following economic comparison between Turkey and the U.S. Turkey United States Poverty Rate 16.9% 15.1% GDP per Capita $9,100 $49,800 Unemployment Rate 9.2% 8.1% Average Income $11,650 $51,940 How should you price Caff Gustoso's product in Turkey compared to its product in the United States? Select an option from the choices below and click Submit. Same: Keep pricing similar to U.S. pricing. Higher: Increase the price to a level higher than in the U.S. Lower: Drop the price to a level lower than in the U.S