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Price-to-Book ratio is the ratio of market price per share and total equity (aka Book Value) per share. It is a measure of how much

Price-to-Book ratio is the ratio of market price per share and total equity (aka Book Value) per share. It is a measure of how much premium market assigns to the equity in the balance sheet. For Facebook (FB) this ratio is 7.04 (as of writing this assignment), 604% premium over book value. For Twitter (TWTR) this ratio is 2.81. That means, market is assigning about 181% premium over book value.

Controversial Claim Since market is assigning a much-much higher premium over book value for FB, as a long-term investor interested in obtaining value, we should BUY TWTR and SHORT (SELL) FB. Feel free to use the published financial statements of both companies, as well as calculate any other financial ratios you deem appropriate for your argument. You can find said financial statements, among other places on finance.google.com, as well as finance.yahoo.com.

Objective Students are expected to argue in favor of positions they may not necessarily agree with, and in the process, learn to understand where opposing views come from. Such skills are necessary to stay away from "incestuous amplification" that arises from groups of people who think alike. You are required to defend the statement made (Controversial Claim) as if it was made in a court of law in front of a judge.

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