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Prior to launching the Young Pink brand in China, Mary Kay performed a global environmental scan and identified that Chinese women were becoming more mature

Prior to launching the Young Pink brand in China, Mary Kay performed a global environmental scan and identified that Chinese women were becoming more mature in their understanding of skin care and cosmetics. This finding is an example of a(n) factor.
A. political-regulatory
B. economic
C. technological
D. competitive
E. cultural
During its global environmental scan, Mary Kay found that the purchasing power of 18- to 24year-old customers was increasing. This finding is an example of a(n) factor.
A. political-regulatory
B. economic
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