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PROBLEM 2 1 . 5 A Decision to Sell or Rebuild Deficient Units Louie Optics manufactures an underwater digital camera. The company's newest model is
PROBLEM A
Decision to Sell or Rebuild Deficient Units
Louie Optics manufactures an underwater digital camera. The company's newest model is very popular, but it has an inventory of old models for which there is little demand. The company is considering the following options for disposing of these old models.
Sell them to a discount mailorder company at a total price of $ The mailorder firm would then sell these old models at a unit price of $
Convert them to new models at a remanufacturing cost of $ per unit. These new models then could be sold to camera stores for $ each, The old models had been manufactured at a cost of $ per unit. The cost of manufacturing new models, however, normally amounts to $ per unit.
Instructions
a Perform an incremental analysis of the revenue, costs, and profit resulting from converting the old models to new models as compared with selling them to the mailorder firm.
b Identify any sunk costs, outofpocket costs, and possible opportunity costs.
c Indicate which of these options you would select and explain your reasoning, assuming that Louie Optics currently
Has substantial excess capacity.
Is operating at full capacity manufacturing new models.
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