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Recall that HyTex Company is a direct marketer of technical products and that the file Catalog Marketing.xlsx contains recent data on 1000 HyTex customers.
a. Identify all customers who are either (1) homeowners between the ages of 31 and 55 who live reasonably close to a shopping area that sells similar merchandise, and have a combined salary between $40,000 and $90,000(inclusive) and a history of being a medium or high spender at HyTex; or (2) homeowners greater than the age of 55 who live reasonably close to a shopping area that sells similar merchandise and have a combined salary between $40,000 and $90,000(inclusive) and a history of being a medium or high spender at HyTex.
How many customers have you identified?
119

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