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Problem #4: Decision Analysis There is an environment of increased competition leading you to consider the purchase of addicitonal equipment. Your alternatives, outcomes, and payoffs

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Problem #4: Decision Analysis There is an environment of increased competition leading you to consider the purchase of addicitonal equipment. Your alternatives, outcomes, and payoffs are shown in the following table. If you are an optimistic decision maker, which alternative will you most likely make? Equipment Favorable Market Unfavorable Market ACME $400,000 ($175,000) BRIEF $280,000 ($90,000) MOOSE $95,000 ($15,000)

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