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Procter & Gamble assesses product lines: Beauty Revenue $4,200,000,000 (Costs $2,200,000,000), Health Revenue $3,500,000,000 (Costs $1,800,000,000), Home Care Revenue $2,800,000,000 (Costs $1,300,000,000). Requirements: Prepare segment

  1. Procter & Gamble assesses product lines: Beauty Revenue $4,200,000,000 (Costs $2,200,000,000), Health Revenue $3,500,000,000 (Costs $1,800,000,000), Home Care Revenue $2,800,000,000 (Costs $1,300,000,000).
    • Requirements:
      • Prepare segment income statements.
      • Calculate the segment margin for each product line.
      • Analyze the profitability of each segment.
      • Recommend strategic actions for each segment.

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