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Product Pricing and Profit Analysis with Bottleneck Operations Hercules Steel Company produces three grades of steel: high, good, and regular can produce of all three.

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Product Pricing and Profit Analysis with Bottleneck Operations Hercules Steel Company produces three grades of steel: high, good, and regular can produce of all three. The furnace operation is a bottieneck in the cost is $12 per process hour. The fixed cost is $440,000. grade. Each of these products (grades) has high demand in the market, and Hercules is able to sell as much as t process and is running at 100% of capacity. Hercules wants to improve steel operation profitablity The wate e mein In addition, the cost analyst was able to determine the following information about the three products High Grade Good Grade Regular Grade Budgeted units produced Total process hours per unit Furnace hours per unit Unit selling price Direct materials cost per unit 6,000 6,000 6,000 17 15 12 $343 $291 $293 112 $107 $99 The furnace operation is part of the total process for each of these three products. Thus, for example, 3 of the 17 hours required to process High Grade steel are associated with the furnace 1. Determine the unit contribution margin for each product. Contribution Margin Per Unit High Grade Good Grade Regular Grade 2. Provide an analysis to determine the relative product profitability, assuming that the furnace is a bottleneck. 2. Provide an analysis to determine the relative product profitability, assuming that the furnace is a bottleneck. Contribution Margin Per Furnace Hour High Grade Good Grade Regular Grade

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