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Product Profitability Analysis PowerTrain Sports Inc. manufactures and sells two styles of All Terrain Vehicles (ATVs), the Mountain Monster and Desert Dragon, from a single
Product Profitability Analysis
PowerTrain Sports Inc. manufactures and sells two styles of All Terrain Vehicles (ATVs), the Mountain Monster and Desert Dragon, from a single manufacturing facility. The manufacturing facility operates at 100% of capacity. The following per-unit information is available for the two products:
Mountain Monster | Desert Dragon | |||
Sales price | $5,800 | $3,400 | ||
Variable cost of goods sold | 3,650 | 2,280 | ||
Manufacturing margin | $2,150 | $1,120 | ||
Variable selling expenses | 990 | 508 | ||
Contribution margin | $1,160 | $612 | ||
Fixed expenses | 550 | 240 | ||
Income from operations | $610 | $372 |
In addition, the following sales unit volume information for the period is as follows:
Mountain Monster | Desert Dragon | |||
Sales unit volume | 1,800 | 1,300 |
a. Prepare a contribution margin by product report. Calculate the contribution margin ratio for each product as a whole percent.
PowerTrain Sports Inc. | ||
Contribution Margin by Product | ||
Mountain Monster | Desert Dragon | |
Revenues | $ | $ |
Variable cost of goods sold | ||
Manufacturing margin | $ | $ |
Variable selling expenses | ||
Contribution margin | $ | $ |
Contribution margin ratio | % | % |
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