Product Vision Exercise In your group, create Product Vision-Elevator Test statement using the template from Product Vision video and Describe primary Persona-> upload in the drop box (due-July 3, midnight). Evaluation criteria Total 20 marks, 10% for Grade Statement Quality [10 points]- -target customer (1.5) -statement of need (2) product name (0.5) -product category (1) -key benefit (1) primary competitor (2) -futher differentiation (2) Persona (10 points]