Question
Products for which the consumer postpones the purchase are known as _______. unsought products convenience products specialty products shopping products Which of the following is
Products for which the consumer postpones the purchase are known as _______.
unsought products
convenience products
specialty products
shopping products
Which of the following is true regarding managing service quality?
Group of answer choices
Customer retention is not related to service quality.
Service quality is easier to define and judge than product quality.
Setting standards is not important in delivering service quality.
Unlike product quality, service quality will always vary.
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Entrepreneurship Theory Process Practice
Authors: Donald F. Kuratko
11th Edition
0357033892, 978-0357033890
