Project B: Magnify AccessOur company, Magnify Access, is an accessibility, equity, and diversity$-$based startup committed to creating inclusive workplaces through our Workplace Accommodation System, W$-$PAS. We specialize in supporting organizations to achieve their goals of attracting a diverse and committed workforce. We focus on simplifying and automating the accommodation request process, enabling organizations to enhance accessibility, diversity, and inclusion.Currently, we are facing challenges related to market research, particularly in determining our Total Addressable Market size and refining our customer personas. We believe that participating in the Algoma student program would direct our focus and be incredibly beneficial for us$.$ The student teams can assist us in conducting competitive analysis, SWOT assessments, and delve into the broader factors affecting our business. This collaboration aligns perfectly with our goal of improving workplace inclusivity and will provide valuable insights to further refine our strategies, business plans, and grant$/$funding applications Conduct $5$ c evolution?