Project management has had massive potential in driving the economic recovery and growth of most organizations worldwide. Adoption of a project-based approach to help implement the physical change of the City of Lyon is one such a strategy that project managers at JCDecaux have made to ensure social change. Step-by-step explanation The adoption and implementation of project management by JCDecaux in its organizational settings have virtually helped in the management of the City of Lyon because of its simplicity in implementation of corporate objectives. The social change and structural change of the City has been realized because of the enactment of various project management skills