Project PROGRAMME Bachelor of Business Administration Honours MODULE Operations & Supply Chain Management YEAR 1 INTAKE January 2023 Marks 100 FORMATIVE ASSESSMENT 2 [100 MARKS] Project Structure and Marks Breakdown: The student is supposed to conduct research BMW and report their findings using an essay format: Table of Contents Introduction (2 Marks) Body (85 Marks) Summary of the study fundings (2 Marks) Proper Reference list (3 Marks) Application (5 Marks) + Theory and Synthesis (5 Marks) = (10 Marks) Project Instruction You are expected to conduct your own research about (Bayerische Motoren Werke) BMW and answer the relevant questions provided to get a broader view of the situation. Use the correct Harvard in-text referencing guide in the main reference list at the end of the project report. Project report must be typed unless otherwise specified as well as correctly referenced. Project report must between 2000- 2500 words. Task Mark Allocation Technical Requirements [Introduction (2 marks) + Conclusion (2 marks) Proper reference list (3 marks)] 7 marks Body (Reflects research conducted and findings about BMW) 83 marks Application (5 marks) + Theory and Synthesis (5 marks) 10 marks Total 100 marks Project Statement: Founded in 1916, BMW has grown into one of the worlds most successful makers of automobiles and motorcycles. It is also among the largest industrial companies located in Germany. BMW has 31 production locations in 15 countries, twenty of which are owned by the BMW group. Three of them are owned by the BMW Brilliance Automotive joint venture in China. Partners or contract manufacturers run the remaining 8 of them. The BMW Group also has 43 sales subsidiaries and financial services locations worldwide as well as 16 research and development locations. Six of its R&D centers are in Germany alone. Some examples of operational activities are machining, packing, assembling and testing. It includes bothmanufacturing and service operations. Therefore, BMW infrastructure denotes a range of activities, such as quality management, legal matters handling, accounting, financing, planning and strategic management. Effective infrastructure management can allow BMW to optimise the value of the whole value chain. BMW can control the infrastructure activities (or commonly called overhead costs) to strengthen the competitive positioning in the market. BMW has established an extensive network of dealers and retailers. Outside of Germany, it is mainly the subsidiary companies of BMW which handle its sales and services. DHL is a key logistics partner which takes care of outbound logistics for BMW in most of the markets. Due to its linkage with multiple value chain activities, BMW should carefully consider its procurement activities to optimise the inbound, operational and outbound value chain. Introduction: Introduction should include a brief background about the company BMW (2 marks) Body: 83 marks: Answer all questions below: Investigate the impact of inflated orders on BMW's physical distribution and transportation of finished products. (12 Marks Assess the significance of connecting BMW knowledge management systems with information sharing networks and communication channels. (12 Marks) Critically discuss how vendor-controlled inventories may assist BMW in operating more sustainably. (10 Marks) Evaluate the external issues that could affect BMW holding costs and countertrade process. (12 Marks) Examine the value of incorporating supplier relationships into BMW's e-commerce and international procurement strategy. (12 Marks) Analyse the security procedures that BMW must implement to guarantee that inventory is recorded accurately with as few errors as feasible. (10 Marks) Your final task will be to compute the mean absolute deviation and 6-month moving average for BMW using the data in the table below: (15 Marks) Note: students suppose to show working on the table to obtain marks. Month Actual Sales Forecast with ?? = ??. 5 Absolute Deviation Jan 400 425 25 Feb 422 Mar 437 April 455 May 476 June 496 Conclusion (2 Marks) Summary of the project report fundings. Proper Reference list (3 Marks) Application (5 marks) + Theory and Synthesis (5 marks) = (10 marks)